All you need to know about Mapepeza
What is Mapepeza?
“Mapepeza” or “Mapepereza” is slang term that denotes a person who inciting conversations with their neighbours about a variety of topics and local news (mostly gossip). Its name is supposed to translate to its objective which is an ‘Informer’ or a communicator between the people and institutions.
Weekly Community Newspaper
Mapepeza is regarded as an independent community newspaper which is a mouthpiece for the communities it serves with news and information. Isizulu and Sesotho are the principal languages used in the publication, which are the indigenous languages spoken in the communities. English content is also published to reach a wider, younger audience that demand local content on both print and online platforms.
The Newspaper was founded and owned by Mr Anatola Setenane Mofoka, the Director of Lolliepop Trading and Projects (Pty)Ltd (Publisher). Mapepeza Newspaper is managed by co-founder and editor/manager Mr Stephen Seakgwe.
This newspaper idea came from a need for a multi-lingual Gauteng regional publication, which is both relative and informative to the communities.
The first newspaper was published on 13 September 2013. Printed by: Paarl Coldset CTP in Johannesburg.
The area of distribution is the southern-Gauteng region, which covers the municipalities of Sedibeng District (comprising of Emfuleni, Lesedi, Midvaal municipalities) and the City of Ekurhuleni. Distribution is localized into the urban township communities, namely: (a) Sedibeng edition (in Ratanda/Heidelberg, Sebokeng/Vereeniging and Meyerton/Vaal Marina), and (b) Ekurhuleni (in Duduza, Katlehong, Kwa-Thema, Thokoza, Tsakane, Vosloorus, Springs, Boksburg and Germiston). The newspaper is released every Fridays with an audited circulation of 5000 copies weekly, with an estimated readership of 45,000.
Mapepeza Newspaper subscribes to the South African Press Code and is a proud member of the Association of Independent Publishers, Media Development and Diversity Agency, National Press Club, Ekurhuleni Press Club and various business chambers and forums.
Billboard and Wall Advertising
Our Outdoor division focuses primarily on the marketing and selling of outdoor advertising signage. These include
- wall murals,
- painted walls,
- signage and
- billboard advertising.
Outdoor advertising (or ‘Out-Of-Home Media) allows advertisers to enjoy extended engagement with audiences in ways other mediums simply cannot match. People are spending more and more time out of their homes while they are working, shopping or socialising and it’s becoming increasingly difficult for brands to engage with them. Mapepeza Outdoor ensures that we offer the best solution to reach these busy audiences while they are on the move. Outdoor is possibly the last place where consumers do not control the ad space. This gives advertisers unprecedented control over how and where an ad is seen.
Mapepeza is a proud member of the Out of Home Media South Africa (OHMSA) since 2018.
Get the best advantage in advertising by utilizing the power of digital media. We have a range of products and services that have been cost-effective, lasting and responsive in the market. These include:
- LED Screens across the Gauteng Province and surrounding areas.
- On-demand advertising on the Mapepeza Media website
- Graphic design services using the latest software for print and digital content
Mapepeza Media embraces the 4th industrial revolution and has integrated this into the communities it reaches. The 24-hour LED screens offer a bright, vivid display, that captures the attention of passersby instantly while promoting your desired message or content. So, if old-school print just isn’t working anymore and you’re looking for a new way to make an impact, take a look at these seven advantages of LED advertising screens. Whether it’s townships or urban areas, Mapepeza has a screen for your advertising (limited to Gauteng for now).